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Crocs Is No Respecter Of Soles

Our redesign of Crocs new dropdown menu, resulted in:

  • 2% increase of “add to cart”
  • 2% increase of order value
  • 3.5% increase of revenue

 

This resulted in customer spending increasing by $0.10 per visit

ABOUT CROCS
Innovative footwear leader Crocs is best known for it’s iconic clog and uses of Croslite™ technology to provide consumers with a soft, comfortable, lightweight and odor-resistant shoe. This highly successful footwear company celebrated reaching $1 billion in annual sales in 2011.

WHY VOLTAGE?
Crocs has sold 200 million pairs of shoes in over 90 countries. To support their growing e-commerce and creative teams, Crocs partnered with Voltage to implement marketing strategies, produce email and web video.

WHERE WE PLUG IN

  • Front-end development
  • Site design
  • Email design
  • Email messaging
  • Web Video

Current Work / 5.29.15
Crocs MEGA MENU
Voltage