What do people expect from brands in times like these? How does the COVID-19 quarantine change how brands talk to their customers? What do direct-to-consumer brands need to do to weather the storm and even evolve to be ahead of the game when this is over (or sooner)?
In almost every crisis there’s opportunity to be found. Eric talks about how brands have the opportunity to transform this time of “business as (un)usual” during the pandemic of 2020 into something positive.
Eric, VOLTAGE founder, dishes on the principles that drive the success of a creative agency on a mission to be a Force For Good.
The golden rule of compliance is no more complicated than this: Make sure the content on your website is accessible to all.
Do you know the difference between an ecommerce and a D2C brand? Little fuzzy? This post is for you. (Spoiler: We’re partial to D2C… you’ll see why.)
Has there ever been a better time to be a D2C brand? Digital opportunity abounds, and this is our take on the top ten things any ecommerce brand should take to heart this year.
