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CEO Eric Fowles on Fjorge Digital’s "Mind Your Own Marketing Business" Podcast

Our CEO Eric Fowles chatted with Tim Barsness, president of Fjorge Digital, on their podcast, “Mind Your Own Marketing Business”. Eric talks past failure, current success and his passion for creating cool things. Plus, he dives into the importance of being mission-driven. Read on for the TL;DL.

You can listen to the full podcast here.

Eric started VOLTAGE ten years ago as a one-man show in the basement of a building in Louisville, Colorado. The office at the time was just a concrete storage room, but “that’s where a lot of big things happened [that] kind of led us to where we are now,” Eric said. Now, the thriving company employs a team of about thirty people in the top-floor office of that same building (plus, an office in Salt Lake).

Although Eric claims he never thought of himself as an entrepreneur, he recounts how he has started businesses since middle school – from belt companies to magazines. Entrepreneurship didn’t drive him, though, rather he wanted to bring his ideas to life, he said.

A deep desire to create the coolest things drives Eric. That inner passion propelled VOLTAGE’s inception. While this concept still drives the mission for VOLTAGE, Eric also talks about a subsequent mission – becoming a force for good.

What does “force for good” mean to him? It’s the idea that businesses have power to enable change. Starting as an internal mantra at VOLTAGE, the notion soon extended to clients and the community. This approach led VOLTAGE to donate 4% of profits and work with other companies to “help them find their force for good,” Eric said.

These two components – to deliver top quality work and to be a force for good – are embedded in the culture at VOLTAGE. This well-defined purpose is the reason for the company’s success, Eric said.

As he puts it – people do things for a reason, “Find that reason and let it drive you.”


Listen to the entire podcast here.  


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