VOLTAGE is rounding up awards across all departments! Two W3 Silver awards, two Davey awards, and nine Muse Creative Awards joined our trophy case over the last few months.
Our dedicated design team serves up unique visuals and powerful designs on a daily basis. Sometimes that intense focus on client work hampers their unfettered creative aspirations. And so began a movement to hold an afternoon of creative generation.
The goal of this creative spree? Restriction-free design! Our team makes original content for clients, however, creativity for work’s sake is different than creativity for creativity’s sake. In a world where content is king, there’s no harm in practicing free-form creativity.
Our team unleashed their creative prowess with these simple rules:
- All work must incorporate either a bed, a mountain, or both
- Each designer must use one piece of analog imagery (a photo they took, a drawing they did, etc)
- All pieces must be digitized by the end of the day and added to this invision moodboard
- Have fun!
In just a few hours, our design team came up with several unique designs worth sharing. Ideas in a wide variety of mediums and styles made their way around the office.
Results from our Creative Generation Day
Mountain Badges: Sketches of mountains mixed with vector elements.
The value of the badges rests in their versatility as online descriptions, trail markers, and a variety of apparel.
Glitch As Art: Using error as a means of beauty.
Messages pop with these fascinating designs that can have any kind of background image. Adding animation would grab the attention of social media readers.
Mountain Rewards App: Mock rewards club mobile app.
Gamification can really hold the attention of customers for long-lasting engagement and successful marketing. Fun logos, characters and animations add to the experience. Check out the invision link for more info.