CarePredict was ready to start selling their smart senior wearable direct to the consumer. They'd seen our work with Owlet and came to us to produce a homepage targeting the kids and caregivers of independent seniors. With such a great product and team to inspire us, we were thrilled to get to work concepting, designing, and developing a hardworking new homepage.
CarePredict's smart senior wearable captures data throughout a senior's day, delivering it in daily reports and instantly alerting caregivers if there's been a fall. Such a peace-of-mind product deserved plenty of time to shine.
The beauty of a long-scroll homepage is the opportunity to tell the whole story of a product or service. CarePredict chose the format well, and we opened with the peace of mind promise. From features to emotional and technical benefits, we took all the space needed to explain the care that went into developing this device, ending with a "buy now" opportunity.
Our dev things took things from there, coding the layout into pixel perfection that's SEO friendly, optimized for mobile, and keeps the scroll finger in motion.
- Strategy
- Design
- Copy
- Website development
