Neuromonitoring Associates (NMA) had a few marketing needs they couldn't handle in-house. They were also hoping to attract some new partners, so we presented some big ideas and executed the winning one.
NMA provides cutting-edge intraoperative monitoring services (technology and technicians) to monitor patients' neurological responses during high-risk procedures, reducing the risk of injury and adding value to the physicians and hospitals that use it.
A brand like NMA has more important things to focus on than things like marketing and newsletters. So we stepped in to update some of their designs, provide content, and help them present a polished face to the surgeons and physicians they hope to attract.
One of NMA's key pieces of technology is AMP. We riffed on the concept, sourcing mini working amps, adding NMA branding, and mailing them out to a list of potential hospitals and physician partners.