30,000 runners. 30,000 videos. All on one page.
Praise the Greek gods, we’ve won not one, but TWO Muse Awards for our Trimble LEM microsite and Sunrun lease vs. loan infographic. The Muse Creative Awards recognize agencies and creators whose work inspires, just like the sister goddesses themselves.
Trimble LEM microsite
Our work with Trimble snagged won a Rose Gold award for clear and concise communication. Trimble offers three construction software products, and they needed an educational landing page that would really set them apart from the pack. We buckled down to develop a combination of visual and animated storytelling that shows and tells viewers how Trimble’s apps perform work in real-life scenarios.
Now, the average Joe can skim the webpages to gain an practical understanding of the tools – no background in the construction industry required.
The challenge: Translating the complex inner workings of Trimble’s amazing applications into simple and visually descriptive explanations of how they can benefit a large-scale construction company.
Another educational piece, this Rose Gold award-winning infographic defines the difference between leasing and loaning solar panels for prospective Sunrun customers. We took a simple option (go solar!), and broke it out into five benefits, moving the viewer through visually interesting, bite-sized chunks that educate and inspire – in essence, doing the initial work of a Sunrun sales rep.
The illustration style we developed now defines Sunrun’s iconic look for marketing content, and the clever, perfect-world animations create engaging content that helps pull visitors through the scrolling and learning journey.
More than we love the glint and gleam off our dueling new acquisitions, we really enjoy working with fantastic clients who give us the freedom to design and develop new and exciting things. So, cheers, really, to those who welcome innovation and the opportunity to create for the future.