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The Current

Work

We helped adidas celebrate Harden's MVP win.

Harden wins and adidas pays tribute to this phenomenal athlete by featuring him on their U.S. homepage using VOLTAGE work.

James Harden’s superstar status further solidified when he nabbed the 2018 NBA Most Valuable Player Award. And when adidas wanted to celebrate Harden’s victory, they came to us for a homepage takeover.

We jumped into action with creative design and intriguing copy, then brought both to life with our in-house development team. The page was a huge success and stayed on the adidas’ site site for several days. If you missed it, here’s a review of how our work played out.

  • Engaging visuals
  • Existing assets enhanced with a fresh creative take
  • Clickable products that drive purchase
  • Branded copy with fan appeal

Be a FORCE FOR GOOD

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